The Corporate Photography course provides you with the essential skills to become a visual communication professional, working with companies in a variety of industries in the creation of communication campaigns and visual identity.
You will learn how to represent the image of a company, brand or product through the production of photographic narratives and the construction of storytelling consistent with clients’ values.
Starting with a solid foundation in branding, you will be guided by the lecturers through specific lessons to explore the languages of storytelling and their impact on different media.
Start: 01/03/2025
Level: Advanced
Duration: 60 hours
Mode: Blended
Attendance: Saturday (some midweek online classes in the evening on Zoom)
Cost: 1,400.00 (installment)
Course leader: Carlo Furgeri Gilbert
Target
Corporate Photography is the right course if you want to learn how to interpret the needs of clients and manage relationships with clients, agencies and creative directors. You will be able to develop projects that meet client demands while maintaining a personal and distinctive aesthetic.
You will work on assignments that lead to confronting individual aspects of the production flow, from problem solving to technical management of the set and project team.
Admission
The portfolio assessment is necessary to know your technical and conceptual skills in photography.
To apply for our Corporate Photography Course, you need to submit the following documents via the form provided:
- Photographic portfolio of about 15-20 images that are part of one or more photographic projects, even if not closely related to the course in question
The portfolio should be submitted as a single file in pdf format or in a zipped folder.
Course Details.
The corporate photography course aims to give you the skills you need to interpret the needs of clients and manage relationships with clients, agencies and creative directors.
You will be able to develop projects that meet client requirements while maintaining a personal and distinctive aesthetic.
During the course you will work on assignments that will bring you face to face with individual aspects of the production flow, from problem solving processes to technical management of the set and project team.
The course takes place on Saturdays from 9 a.m. online on the ZOOM platform and in-person for intensive workshops. Some online classes are held on midweek days in the evening hours.
The course syllabus includes face-to-face lectures alongside intensive workshops and collaborations with partners, as well as times for reviewing papers with the instructor.
Each student will be accompanied in the creation of a presentation portfolio to embark on a professional career right away.
Each student has access to the school’s workshops and library during office hours.
- Lecture 1: Introduction to Storytelling and the Meaning of Branded Content
- Lecture 2: The communicative power of images in social networks
- Lecture 3: Practical workshop
- Lecture 4: Strategic communication analysis; How to do research for visual themes
- Lesson 5: Diversification of work according to types of clients
- Lecture 6: Practical workshop
- Lesson 7: The elements of a campaign, knowing and analyzing them
- Lecture 8: The market for corporate photography
- Lecture 9: Practical workshop
- Lecture 10: Guest
- Lecture 11: Postproduction Portfolio
- Lesson 12: Portfolio Review
Studying at Studio Marangoni
To study with us is to be at the center of a cultural and multidisciplinary environment where photography blends with other disciplines. Our school is a place where the boundaries between disciplines blur, creating a creative and stimulating learning environment for all students.
Through the constant exchange between highly professional faculty, emerging talent and students, FSM serves as an observatory on the state of the art of photography.
Start your path to a successful photography career at FSM!
